By the Numbers: Celebrating a Milestone

June 13, 2014

Since 1997, JHE has worked closely with the 600 Festival Association, a nonprofit organization aimed at promoting and celebrating motor sports in the Charlotte region. The organization celebrated its 30th anniversary this year, adding three new events to its May event lineup. The event lineup concluded May 22-24 with the headline event, Coca-Cola Speed Street presented by Chevrolet which celebrated its 20th anniversary in 2014.

Take a look at the work the nonprofit and JHE have accomplished together throughout its history:

30 Years

The 600 Festival Association celebrated 30 years of history in the local region in 2014.

20 Years

Coca-Cola Speed Street presented by Chevrolet has offered free, family-fun in uptown Charlotte for the past 20 years.

400,000 Fans

Coca-Cola Speed Street presented by Chevrolet entertained an estimated 400,000 fans over the course of the three-day festival.

5,500 Feet of Fencing

JHE utilizes more than 5,500 feet of fencing during Coca-Cola Speed Street presented by Chevrolet.

3,700 Square Foot Layout

Each year, Coca-Cola Speed Street presented by Chevrolet occupies approximately 3,700 square feet in uptown Charlotte for three days.

8 Million Guests

Coca-Cola Speed Street presented by Chevrolet has entertained approximately 8 million guests, which is more than 10 times the population of Charlotte, during its 20 year history.

320 NASCAR Drivers

Since its inception, Coca-Cola Speed Street presented by Chevrolet has been visited by approximately 320 drivers including Dale Earnhardt, Richard Petty, Junior Johnson, Dale Earnhardt Jr., Jeff Gordon, Tony Stewart and Danica Patrick.

100 Award-Winning Musicians

This year’s music entertainment, Who’s Bad, Thompson Square and 38 Special, joined the 100 award-winning musicians that have graced the Coca-Cola Speed Street presented by Chevrolet stages over the course of 20 years including Keith Urban, 3 Doors Down, Survivor, Jamey Johnson and Montgomery Gentry.

3 New Events

In 2014, the 600 Festival Association added three new events to its May event lineup: Movies on the Campus in Kannapolis; Haulers on Union in Concord; and Little 600 in Mooresville.

500 Fans

More than 500 fans attended the first Little 600 at GoPro Motorplex to watch their favorite NASCAR drivers compete for bragging rights in rental karts.

2 Movies

The 600 Festival Association showed two racing-themed movies, Disney’s “Planes” and “Six Pack,” on an oversized outdoor screen during the inaugural Movies on the Campus event.

40 Employees

Forty JHE employees worked together to manage and execute the four 600 Festival Association events in May.

Categories:
Tags:
600 Festival Association, Coca-Cola Speed Street, Little 600, Haulers on Union, Movies on the Campus, NASCAR, Dale Earnhardt, Richard Petty, Junior Johnson, Dale Earnhardt Jr., Jeff Gordon, Tony Stewart, Danica Patrick, Thompson Square, 38 Special, Keith Urban, 3 Doors Down, Survivor, Jamey Johnson
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