The week of Sept. 8 found JHE in Chicago during an unusually cool couple of days.
A smaller version of the Sprint Experience broke away from the midway and was set up downtown as part of the NASCAR Chase Grid Live event. The full footprint returned to the midway Friday for a successful weekend at-track. including appearances by Kasey Kahne and AJ Allmendinger.
Aaron’s also returned to NASCAR this past weekend with a midway display as did Sherwin Williams who utilized JHE’s H1 to entertain customers and supporters.
JHE’s team produced three opening ceremonies that included parachuters, a Austin Mahone concert, a five plane fly-by and the “Start of the Chase.”
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